Ecology

By using resources prudently, we’re playing our part in addressing scarcity concerns of the mobility industry.

clickable image of Transition to Renewable Energy

Transition to Renewable Energy

Investing in renewable energy sources like solar energy, in our path to mitigate resource depletion.

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ENLITEN Technology

Optimal resource usage, less wastage of finite resources – the key steps to delivering ‘enlightened’ tyres.

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Retread/BANDAG

Adopting tyre retreading as a holistic means to manage scarcity by recycling and conserving resources.

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Bridgestone World Solar Challenge

Proving solar power as a viable alternative energy source for the mobility industry.

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EVERTIRE INITIATIVE

Leading the way for recycling initiatives to preserve a better environment for the future generation.

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clickable image of Guayule - “Plant to Produce Rubber” grown in arid zones -

Guayule - “Plant to Produce Rubber” grown in arid zones -

Engaging in the research and development for a new source of natural rubber.

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clickable image of ECOPIA’s Forest Projects

ECOPIA’s Forest Projects

Implementing forest maintenance activities zone to educate future generations on the importance of biodiversity.

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Ecology

Committed to advancing sustainable tyre technologies and solutions that preserve the environment for future generations.