Top Management Change
Tokyo (May 11, 2020) - Bridgestone Corporation today announced the following changes in positions and responsibilities of Executive Officers.
1. Retiring Member of Executive Officers (Effective July 1, 2020)
| Name | New | Former |
| Akihiro ETO*1 | Member of the Board BSEMIA*2 Supervisory Board Chair | Member of the Board President COO and Representative Executive Officer Concurrently responsible for BSJP |
*1 Akihiro ETO is retiring from the position of Representative Executive Officer on June 30, 2020
*2 BSEMIA : Europe, Russia, Middle East, India and Africa SBU (Strategic Business Unit)
2. Changing Positions and Responsibilities of Executive Officers (Effective July 1, 2020)
| Name | New | Former |
| Masahiro HIGASHI1 | Global COO and Representative Executive Officer, Global CAO*3, BSJP*4 CEO and President Responsible for BSJP; Concurrently responsible for Japan Tire Business |
Vice Chair and Representative Executive Officer, G-Chief Solution Officer (G-CSLO) Responsible for G Solution Strategy, Finance and Human Resources; Concurrently responsible for G Original Equipment Strategy |
*3 CAO : Chief Administration Officer
*4 BSJP : Japan Tire Business, Diversified Products Solutions Business, G-MAA(Mining, Aircraft, Agriculture) Solutions Business and Bridgestone Sports/Cycle Business SBU (Strategic Business Unit)
Masahiro HIGASHI
Representative Executive Officer
Born: February 11, 1961
Education: The University of Tokyo B.A. (Law)
| 1985 | Joined Bridgestone Corporation |
| 1999 | Seconded to Bridgestone/Firestone, Inc. |
| 2008 | Seconded to Thai Bridgestone Co., Ltd. |
| 2011 | Director, Executive Administration Office |
| 2013 | Vice President and Officer, Advanced Business Planning |
| 2014 | Vice President and Officer, Consumer Products Global Marketing Strategy and Motorsport |
| 2016 | Vice President and Officer, CSR, Environment and Quality Management Planning |
| 2017 | Vice President and Senior Officer, Responsible for Diversified Products Business |
| 2019 | Senior Vice President and Executive Officer Responsible for MAA (Mining, Aircraft, Agriculture) & Diversified Products Solutions Business |
| 2019 | Senior Vice President and Executive Officer Responsible for G-MAA (Mining, Aircraft, Agriculture) Solutions and GBE (Global Business Enhancement) |
| 2020 | Vice Chair and Representative Executive Officer, Responsible for G-MAA (Mining, Aircraft, Agriculture) Solutions, GBE (Global Business Enhancement), Finance and Human Resources Concurrently responsible for G Original Equipment Strategy |
About Bridgestone Corporation:
Bridgestone Corporation, headquartered in Tokyo, is the world’s largest tire and rubber company. In addition to tires for use in a wide variety of applications, it also manufactures a broad range of diversified products, which include industrial rubber and chemical products and sporting goods. Its products are sold in over 150 nations and territories around the world.